Recently, I posted an image and question on Instagram & Facebook that received a lot of attention and comments. I soon realized that I wasn’t asking the right question. I…Read More

Developing products that sell takes a discipline of moving through the 3 stages of product development: Exploration, Elimination and Execution. If you feel discouraged because what you created didn’t “work”, it…Read More

Developing products that sell takes a discipline of moving through the 3 stages of product development: Exploration, Elimination and Execution. Taking shortcuts during any of these stages will be reflected…Read More

Developing products that sell takes a discipline of moving through the 3 stages of product development: Exploration, Elimination and Execution. If you feel discouraged because what you created didn’t “work,”…Read More

I always feel a wee bit uncomfortable writing posts like this. My experience comes from 25 years of developing products for the stationery, gift, scrapbooking and jewelry industries. I am…Read More

Have you ever responded to a customer’s request at a craft fair or through an email exchange with “no, I’m sorry, we don’t offer anything like that.” I am sure…Read More

A couple of weeks ago I did a blog post titled, “We Are All in Sales. Let’s Do It Well!” In the blog post I addressed a cold call email…Read More